DUCO is a niche, destination-oriented travel summit to promote on a year-round basis the Best of Italy to top producers from English-speaking markets (mainly USA) and other global markets on smaller scale.
DUCO organizes one annual event in Marbella to promote the networking between high-end Italian hospitality providers and some of the world’s most qualified travel advisors.
DUCO gathers, a selection of Italy’s highest-end hotels and suppliers, from all over the country.
Hotels represent the majority of our Exhibitors, followed by a few select DMCs, villas, cruises, private jets, destination partners and bespoke experiences.
DUCO welcomes a carefully selected group of journalists, contributors to USA, UK and local media outlets.
New format: As a courtesy, Exhibitors are invited to apply for participation in the Press Program. Availability is limited and confirmation is based on journalists’ interests.
A lunch break will be provided, with continued coffee break service at appointment venue. Exhibitors hosting buyers for lunch must return on time for afternoon appointments. No-show penalties apply.
DUCO guarantees 2 official evening events. Additional events may be added to the Official Program, requiring mandatory Buyer participation.
Exhibitors may host private events only outside the Official Program. Invitations are limited to 12 advisors to ensure opportunities for all. Private events must be reported to DUCO in advance for Buyer support.
DUCO’s curated initiatives position Exhibitors top of mind throughout the year.
Exhibitor promotion on @ducoitaly Instagram, featured in destinations content to boost performance.
Create your own unique experience that becomes a lasting memory of your brand.
EUR 7.250,00 + VAT
1 COMPANY* SHARING
EUR 13.700,00 + VAT
1 COMPANY*
EUR 15.500,00 + VAT
3 TO 6 SISTER COMPANIES* SHARING
NOTES:
*Kindly note that hotel participation at DUCO is on a per-property basis.
A maximum of 2 delegates per table is allowed during appointments, even with the purchase of extra badges.
For Representation Companies participation, please consult DUCO’s Exhibitor Relations team.
# of Seats at the Meeting Table are limited per format
EUR 1.700,00 + VAT
EUR 500,00 + VAT
Kindly note that alternating or switching badges is not available. We recommend planning your company’s accesses in advance.
The eight edition of DUCO Italy took place in Milan, from March 23rd to 27th, 2026.
italian brands
the finest Italian travel suppliers, throughout the country.
travel advisors
from across United States (77,5%), Europe (10%), Canada (4%), Australia (1,5%) and other global markets (7%) to immerse themselves in the destination.
DUCO has clearly established itself as the most important gathering in the industry in Italy, and the exceptional level of organization is reflected in every detail. I was struck by the precision, care, and thoughtfulness with which everything was curated and executed.
Vito Cinque
Il San Pietro di Positano
The energy at this entire show was incredible! I left feeling like I had learned so much and met so many wonderful people. All of the DUCO events were so impressive. The fact that we had a private experience inside the Duomo was amazing and felt like an out of body experience.
Heide Taylor
Winkaffe Global Travel, California, United States
Your trust & partnership are
what moves our work and gives us the inspiration
to promote the best of Italy.
Grazie mille!